Ototo
TikTok's Favorite Kitchen Brand Goes Into Walmart!
Strategy
Sales
ACHIEVEMENTS
Took a brand owned by a major Amazon aggregator, and prepared for entry in retail
Introduced the brand to Walmart stores
Wrote pitch deck and all sales materials
1000% YOY revenue retail growth for brand
Executed sell through strategy based on tactical shopper marketing
Negotiated expanded store count based on YOY sales velocity